New York SBS Wayfinding Totems

Ref: 3B 006.10

Due to our extensive and multi-award winning work with our customers Trueform was awarded the Walk NYC wayfinding project that included 170 double sided Digital SBS Totems for the New York City Department of Transport (DoT) over a 3 year period.

All our work was carried out at our New York offices, which allowed us to work closely with our customers in New York to provide them with the bespoke service that they needed.

We had a lot of challenges when working with such a large transport network. The totems are designed to operate through the heat of the New York summer and sub-zero temperatures of the New York winter.

We worked alongside our digital display company, Ferrograph to design and deliver 170 double sided LED displays. The Digital SBS Totems provide travellers with up to the minute, real-time passenger information (RTPI) at bus stops around the city.

Ferrograph developed the software to connect up the Digital SBS Totems to New York DoT’s own RTPI system over their NYCWIN wireless network and notify bus customers how many minutes or stops away their next bus is from their bus stop.